New Fad Diet or a New Way of Eating?
Doctor: 'Sprinkle Diet' Helps With Weight-Loss
CHICAGO (CBS) ― The "sprinkle diet" could be the newest weight-loss success story. Under the plan, you can eat whatever you want, but you also sprinkle your food with special flavor enhancers. CBS station WBBM-TV in Chicago reports the local doctor who invented it says it really works.
The sprinkles, called Sensa, were developed by Dr. Alan Hirsch of the Smell and Taste Treatment Center.
"What the sprinkles are is they're a unique blend of different sweet flavors and salty flavors," Hirsch said.
The sprinkles are non-caloric and contain artificial and natural ingredients approved for use in food products. You shake them on whatever you eat - the salty sprinkles on savory foods and the sweet sprinkles on sweeter foods.
"What we're doing is intensifying the smell and the taste of the food," Hirsch said.
Hirsch said that helps suppress hunger and tricks the brain into feeling full.
"It makes your brain perceive that you've eaten more than you have and thus you eat less and lose weight," he said.
Dolly Kiosea has found the secret of the sprinkles. She says she's lost 28 pounds and is still eating the foods she loves, but her portion sizes have definitely slimmed down.
"I used to go out for sushi and I used to eat four or five rolls," she said. "Now I'm mostly just having one roll."
Hirsch just completed a peer reviewed clinical study of nearly 1,500 people who used the sprinkles on everything they ate without changing their diet or exercise routine.
"We found an average weight loss over six months of 30 ½ pounds," He said.
Elisa Zied, of the American Dietetic Association, is intrigued. But even if the sprinkles help you eat less, she wonders what happens if you stop sprinkling.
"If you're not doing what you did to lose weight, probably you won't be able to keep the weight off," Zied said.
Hirsch hasn't studied the long-term effects yet, but Kiosea hopes to lose at least another 20 pounds using the sprinkles.
"I feel so good knowing that I finally found something that's really working for me," she said.
Hirsch is presenting his study Tuesday at the Endocrine Society's Annual Meeting in San Francisco. He plans to market Sensa, which would cost about $60 a month.
Hirsch's research has not been published, so it's hard for other experts to comment. Nutritionists WBBM spoke with say it's possible that enhancing taste and smell could help some people diet, but there are no short cuts for long term weight loss. The only proven method to lose weight, they say, is to eat less, and exercise more.
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